About the Advisor

Kristin Larson, CPA

Founder & Principal Advisor — Larson Advisory Group.
25+ years of finance, accounting, and operations leadership across venture-backed companies at every stage.

Kristin Larson, CPA — Founder, Larson Advisory Group
CPA — Licensed Certified Public Accountant
Ernst & Young — Early career, public accounting foundation
University of Richmond — B.S. Business Administration, Accounting
10+ years non-profit Board of Directors service
Background

The Practitioner Behind the Practice

Kristin Larson began her career at Ernst & Young, where she built the accounting and analytical foundation that has defined her practice for over two decades. Since then, her work has centered almost entirely on small to mid-sized venture-backed companies — organizations with complex ownership structures, investor expectations, and the unique pressures that come with operating at the frontier of capital deployment.

Over 25 years, she has been responsible for all aspects of finance, accounting, operations, and human resources — not in a siloed advisory role, but as an integrated part of leadership teams doing the actual work. That experience shapes everything about how Larson Advisory Group approaches distressed situations: with an operator's understanding of what is real, not just what the financials show.

"Do whatever it takes for the company to succeed — or, when that is no longer possible, for every stakeholder to receive the best outcome achievable from the situation at hand."

Kristin is a licensed Certified Public Accountant and a graduate of the University of Richmond with a degree in Business Administration, concentration in Accounting. She has served on the Board of Directors of a local non-profit organization for over ten years, including multiple leadership roles across committees — a commitment to governance and fiduciary responsibility that extends beyond client work.

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Credentials & Background

At a Glance

Certified Public Accountant

Licensed CPA with concentration in accounting and financial analysis.

Ernst & Young Alumna

Career foundation in public accounting at one of the world's leading firms.

University of Richmond

B.S. Business Administration, concentration in Accounting.

25+ Years in Finance & Operations

End-to-end responsibility across finance, accounting, operations, and HR.

Venture-Backed Specialist

Focused on small to mid-sized venture-backed companies throughout career.

Non-Profit Board Leadership

10+ years as Board Director, including multiple committee leadership roles.

Work Together

The right advisor makes a measurable difference in outcome.

Initial consultations are confidential and carry no obligation. If there is a fit, we will define a scope that matches your situation.